Industry News

Google BERT Update – How It Is Affecting the Digital Marketing Strategy

Google has announced the BERT Update (Bidirectional Encoder Representations from Transformers Update) in end of October 2019. It is considered the largest change in Google’s search system since it introduced “Rank Brain Algorithm Update” around 5 years ago. The new algorithm update has been designed to better understand the importance of natural language queries, which...
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How Artificial Intelligence is Changing the Face of Digital Marketing

In today’s world of technology, everything is going to be digitized and there are numerous aspects of life that are affecting by artificial intelligence with several digital devices and applications. Artificial Intelligence has already made a major difference in interaction between the consumer & dealers and their marketing strategies. Now a days, AI technology is...
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Google+ Shit Down

Google to Shutter Google+ Following Undisclosed Data Exposure

Google+ is ready to close down in April 2019, but there few marketers who will likely to suffer from it. A report came out in few weeks before on October 8 morning, about thousands of users of Google+ had exposed their data to third parties in earlier during this year on March. Therefore, the company...
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